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 Discovering Kinh Bac land: New tours unveiled after unesco recognition
Discovering Kinh Bac land: New tours unveiled after unesco recognition
The Yen Tu - Vinh Nghiem - Con Son - Kiep Bac Heritage and Landscape Complex recognized by UNESCO as a World Cultural Heritage has opened a new door for Bac Ninh tourism. This is not only a source of pride, but also a driving force for authorities at all levels, functional sectors and businesses to operate new tours, helping tourists experience more deeply the unique cultural and spiritual values of Kinh Bac land.

Where culture and spirituality meet
Recently, Ms. Nguyen Thi Thuong from Hanoi had a trip to the Kinh Bac heritage area. The first stop was Vinh Nghiem Pagoda, where she and other members of the group listened to the tour guide introduce the history of the pagoda and the Buddhist scripture woodblocks - a documentary heritage of the "Memory of the World Asia - Pacific" program. The quiet space, ancient pagoda roof and treasures and documents preserved here remind us of the unique spiritual and cultural values of the Truc Lam Zen sect founded by Buddhist Emperor Tran Nhan Tong in the 13th century.

Continuing the journey, the group visited Bo Da Pagoda - an ancient temple located on Phuong Hoang Mountain associated with the legend of a woodcutter and the Bodhisattva Quan Am appearing to save sentient beings. After moments of meditation at the Buddha's door, visitors can immerse themselves in the space of Tho Ha ancient village, experience the atmosphere of the rural market by the river, taste crab vermicelli soup, rustic rice cakes and make and dry rice paper themselves. Ms. Thuong said: "The space of the heritage site makes me feel like I'm slowing down. A day is not enough to learn and explore all the unique features of the spiritual culture of the land, so I will come back on future trips."

Vinh Nghiem Pagoda and Bo Da Pagoda are two of the 12 component relics of the Yen Tu - Vinh Nghiem - Con Son, Kiep Bac Heritage and Scenic Landscape Complex located in three provinces: Bac Ninh, Quang Ninh, and Hai Phong. This heritage complex is a sacred space, where the quintessence of Truc Lam Buddhism converges - a progressive, humane ideology, connecting religion and life, accompanying the nation through many historical periods. Immediately after the heritage was upgraded to international status, many businesses operating in the Bac Ninh tourism industry proactively linked to expand the scale, improve the quality of existing products, and design new tours to attract tourists, contributing to spreading the unique cultural values of the heritage.

Tre Viet company - one of the major units that mainly organizes short pilgrimage tours at the beginning of the year, has now boldly launched more than a dozen new products, with itineraries from 1 to 3 days, costing nearly 1 million VND to more than 3 million VND. A typical example is the 3-day, 2-night tour "Discovering Kinh Bac land - Cultural and spiritual quintessence". On the first day, visitors visit Vinh Nghiem pagoda, offer incense to pray for peace, learn about Buddhist scriptures; continue the journey to Tay Yen Tu - Dong Yen Tu, worship Hoa Yen pagoda, Dong pagoda, and immerse themselves in the majestic mountain and forest scenery. On the second day, visitors visit Con Son - Kiep Bac - a place associated with the life and career of world cultural celebrity Nguyen Trai; National hero Tran Hung Dao; Chu Van An temple... Before ending the journey, visitors visit Do temple and ancient temples with unique architecture such as: Phat Tich pagoda with a thousand-year-old Amitabha Buddha statue; Dau Pagoda, But Thap Pagoda and learn about Vietnamese Buddhism, Ly Dynasty; experience the process of making Dong Ho folk paintings.

Another attractive option is the "Heritage and Nature" tour, which takes visitors to offer incense and worship at ancient pagodas: Vinh Nghiem, Bo Da, Phat Tich, But Thap…; and visit spiritual and ecological tourist areas and destinations such as Suoi Mo, Tay Yen Tu, Bau Tien resort. Director of the company said: “We hope that in each tour, visitors will both make a pilgrimage and explore the natural scenery, craft villages, cuisine, and experience the indigenous cultural life to fully feel the soul of the heritage land”.

Dinh Anh tourism company introduces the "Heritage Journey - Kinh Bac Colors" tours connecting heritage with cultural - spiritual spaces, craft villages and cuisine to help visitors better understand the unique values ??of the land and local people. In each journey, visitors can visit relics, admire beautiful natural scenery, learn and experience the cultural colors of Tho Ha ancient village, Chu noodle village, Phu Lang pottery village, Dong Ho paintings...; enjoy Quan Ho folk songs and specialties. Recently, the Bac Ninh Center for Culture and Tourism Promotion has built a number of sample tours "Following the footsteps of the Buddha" connecting Bac Ninh - Quang Ninh - Hai Phong, suggesting businesses to flexibly implement according to the season, creating diverse products rich in identity. At the same time, the Provincial Tourism Association guides and supports member businesses to strengthen links with the government and businesses of Quang Ninh province and Hai Phong city to build and exploit attractive tours associated with exploring world heritage.

Improve the quality of tourism products
With the advantage of being the gateway to Hanoi Capital , convenient connection with Quang Ninh, Hai Phong and neighboring provinces, along with the unique values ??of the World Heritage Complex of Yen Tu - Vinh Nghiem - Con Son, Kiep Bac, Bac Ninh province identifies this as a "golden opportunity" to affirm the brand of "heritage destination" on the Northern tourism map.

To make the journey to the heritage land a profound and impressive experience for tourists, Bac Ninh province is focusing on implementing many solutions, closely connecting the government, businesses and the community. Businesses and travel agencies are increasing promotion and cooperation to design and operate quality tours.

The project "Restoring the Path of Buddhism Propagation of the Patriarchs of Truc Lam Yen Tu" has been implemented by the province since 2023, connecting dozens of typical relics and landscapes, forming spiritual tourism products of national and international stature. In the coming time, the "Following the Footsteps of the Buddha" tours will be increasingly exploited. This is a continuous tourist route, connecting the spiritual cultural space of Tay Yen Tu (Bac Ninh) - Dong Yen Tu (Quang Ninh) - Con Son, Kiep Bac (Hai Phong) and adding many more attractions and experiences along the route for tourists. Along with preserving and embellishing heritage, in the coming time, the province will strengthen links and cooperation with provinces and cities to develop inter-regional and inter-provincial tourism. According to the Bac Ninh Tourism Association, this cooperation not only expands the number of tourists but also creates opportunities for businesses to improve service quality and extend the length of stay and vacation of tourists. Currently, many businesses have designed 2-3 day tours, combining pilgrimage, exploring landscapes, experiencing craft villages, cuisine, and vacationing instead of just visiting during the day.

The newly launched tours not only better serve the diverse needs of tourists, contribute to promoting and spreading the value of heritage, but also promote community tourism, create livelihoods for craft villages and local service businesses . To make the journey to the heritage area a profound and impressive experience for tourists, Bac Ninh province is focusing on implementing many solutions, closely connecting the government, businesses and the community. Businesses and travel agencies are increasing promotion and cooperation to design and operate quality tours.

Mr Dung from Dinh Anh company said: "Along with designing reasonable and attractive tour schedules, the company focuses on training and fostering a team of tour guides who are knowledgeable about heritage; upgrading means of transportation; cooperating with destinations to add utilities and improve service quality". Some businesses promote the application of digital technology in propaganda and promotion to help tourists easily look up information and book tours online. Businesses hope that the province will continue to attract investment in building modern and synchronous accommodation, entertainment and recreation infrastructure such as: standard hotels, restaurants, homestays, forming shopping - culinary - night entertainment complexes; upgrading roads, expanding parking lots... near relics and scenic spots, helping tourists have complete and impressive journeys.

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